14 May 2017

Basic Beginner's Guide to Pinterest: Step-By-Step

I remember creating a Pinterest account and having NO idea what the hell was going on- not one clue. I was probably as clueless as a new-Pinterest user gets. However, I'm very glad to tell you that I've come a very long way from Steph circa. 2013. 

I've spent a lot of time on Pinterest lately, figuring out the tricks and tools needed to optimally use the seemingly confusing site. I've spent the time navigating Pinterest so you don't have to. If you're a new Pinterest user, or interested in becoming one, here's a step-by-step guide, which I promise offers insight into the world of Pinterest (which isn't as daunting as you may think).

What is Pinterest? 
Essentially, it's a search engine, like Google. You can type in ANYTHING (and I do mean ANYTHING under the sun) and Pinterest will offer you related content, in the form of images called 'pins'

There are some words which may pop-up in this post which is Pinterest-particular. Here are their definitions:

Pin: This is an image (with or without text) that is uploaded to Pinterest, with a description and a URL, linking the image back to the original creator.

Re-Pin: If a pin is saved, it is considered to be 're-pinned'.

Board: Think of a board as a large folder with a heading, like 'Blogging Tips'. Anytime you come across a pin that offers you blogging help, you can save it in your folder (or board) called 'Blogging Tips'

Group Board: A group board is a folder, with several authors or contributors. So, think of a big folder, that many people are able to add and save pins too.

Step 1: 

This guide is taking you WAAAY back to the beginning. First things first, you've got to create an account. There are several ways you can do this: Either by Facebook or your Gmail account. I've used my Blogger email address because I use Pinterest for blogging related searches- like post inspiration and ideas, but the choice is yours.

Step 2:

If you select 'sign-up with Google', a pop-up tab will open (which looks very similar to the log-in page of a Gmail email account). Type in your email and password, and then press 'allow'. A confirmation email will then be sent to your email address where you will have to confirm your account.

Step 3:

Pinterest is all about searching. Hence, the first thing that automatically pops up is this notification, asking you to follow 5 topics of your interest. Next to the magnifying glass, you may type in a particular topic, that is not shown in the automatically generated topics offered to you by Pinterest.

Step 4:

I'm interested in blogs, so I searched the term 'blog'. But, you could enter a topic like 'beauty products' or 'books'.

You are then asked to further narrow your interests by selecting 5 common searches related to blogging. I ticked: Blog tips, Blog logo, Blogger tips etc.

When you have selected the first 5 topics you would like to follow, press 'done'

Step 5:

People who have put up pins with the pin description matching the words that you ticked will pop up on your timeline. As you can see below, all the pins shown to me are blogging related, and feature the words 'Blog tips', 'Blog logo' or 'Blogger tips' etc. somewhere in their description because those are the topics I have shown interest in. 

Obviously, if you searched beauty products, you would be shown pins linking to that topic.

You are free to follow accounts as different as helicopters to staplers. To search for another topic to follow, just type in a keyword by the magnifying glass and 'search' text at the top of your page.

Step 6:

In the top right corner, you will see 3 icons. The icon to the left, the compass, will guide you through your Pinterest world (labelled 1 below). Helping you discover trends and stay in touch with the activities of your account and those that you follow. For example, if someone follows you, or if an account that you show interest in follows another user, you'll be able to see that activity here.

The highlighted icon, in the middle, is your profile. It will take you to the page below, that shows you how many people you follow and follow you, as well as your boards.

The icon on the far right (labelled 3), is your inbox. Direct messages to other Pinterest/Facebook users can be found here.

The icon of the cog, on the left above your Pinterest name, will take you to the more advanced settings of your account.

Step 7:

Pinterest is all about pinning. Show your followers what you love by creating boards, filled with your favourite pins. To create a board, click on the red circle with the white 'plus' sign.

Step 8:

Remember, boards are like folders. Your followers will click on a board based on what it's called- so it's best to keep these boards organised. 

For instance, I'd like to save and upload pins that will help me and my followers improve in the Blogosphere. So, any related pins will be saved here. You have the choice to make the board a secret (AKA for your eyes only) or available for the world to see. This board is not a secret. 

Once you've got the logistics down, click 'create'.

Step 9: 

Now, it's back to the search bar to find some relevant pins. Because my board is called 'Blogging Tutorials', I want to search an identical or similar topic so that the pinned content matches my board description. It would be confusing to your followers if your board title was 'Blogging Tutorials', but all the pins on the board was poetry. 

Step 10:

These pins all have descriptions that link to my search word 'Blogging Tutorials'. To save one of these pins (and therefore adding the pin to your board), click the red 'Save' button that pops up in the top right corner of each pin. If you hover over the top right of each pin, the 'save' button appears.

Step 11:

Click the 'Save' button.

Step 12:

A list of all your boards will pop up. If it's a new account, you would only have 1 board. If you hover your cursor next to your board title, the red 'Save' button will once again pop-up. Click it for the pin to be added to your board.

TA-DAAA! In just 12 steps, you've gone from creating a Pinterest account to saving your first pin. There's so much more that you can do on Pinterest. It can be a great tool to bring in blog traffic, as well as source blogging ideas, tools, tricks and inspiration.

PRO-TIP:  Try to pin at least 30 pins a day (including your own).

Find Me on Pinterest: If you'd like to follow this blog on Pinterest, click the Pinterest widget in the right sidebar of this blog. I have several boards that all offer great blogging advice- from money and design to traffic and step-by-step guides.

Do you have Pinterest? Is there anything in particular that you'd like to know how to do on Pinterest? 

Till next time-

If you'd like top secret content and constant love from me, sign up to Social Sping. Just put your email address in the space under the header (at the top of this blog). BONUS: When you sign up, you get a FREE list of 15+ unique post ideas.


  1. This was a really helpful and informative post!

  2. Pinterest is one of my favourite social media sites. That and instagram I think I'm addicted to. Anything visual really gets my attention. Those are some really great tips Steph. I find I'm always learning something new. Just the other idea I learned how to make your pins rich pins. I saw lots of pins with pretty bold titles and descriptions. Some were articles or recipes etc. You probably already know all about that but it was something I wish I had known when I started pinning my blog posts. ^_^

    1. I'm really starting to get into Pinterest too... I can't really say the same for Instagram.

      Honestly, I've heard about rich pins...but haven't attempted them yet! I may just drop you an email to find out more! I'm still learning too!

      I think we all wish we could have known more when we start things! I guess it's all just a process!

      Expect an email from me soon, M!

  3. Wow thanks for this post, definately bookmarking.


    1. Yay!

      I hope it helps!

      Let me know if you find Pinterest easier.

  4. I loveeee pinterest!! I am always on it and I think its such a great resource! Great post lovely!
    a life of a charlotte

    1. I never realized what a helpful resource it was, up until recently! It's got everything.

      Thanks for commenting, Charlotte

  5. I definitely need this guide. I'm planning to have my own Pinterest account sooner :) Thank you for sharing Steph! This is very helpful!

    Have a nice day!


    1. My pleasure Fiona!

      Let me know when you get Pinterest. I'd love to see what you get up to.

      I hope this guide helps!

  6. What a great guide for beginners! I've been using Pinterest for a while now, and it's crazy to see how it's evolved. It's definitely more complicated than ever before. :)

    -Emily www.coatandcoffee.com

    1. I really hope it helps beginners.

      You must be a Pinterest expert.

      Thanks for the comment.

  7. I'm so so rubbish at Pinterest. I just pin things and hope for the best, but I never seem to get any views on blog posts from it. Hopefully, by using these tips, I'll see a difference!

    Olivia - The Northernist x

    1. It takes a while before you start to see increase in blog traffic due to Pinterest. Hold in there!


© Social Spying. All rights reserved.
Blogger Designs by pipdig